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Getting Started with HTML Email

Before You Begin (pdf)

Choose a template

Planning Your Email

Finding and editing images

Choosing colors

Producing Your Email

Step by step procedures (pdf)

Sending Your Email

How to send HTML email


Email Newsletters and Announcements

Example of HTML email newlettersUsing email to promote your department and services is an inexpensive way to reach your audience.

  1. The simplest email is text-only. When you use this method, you can be sure that everyone will be able to read your email. Use Outlook or your normal mail program to send text-only emails.

  2. An enhanced email (sometimes called Rich Text) is text-only with the insertion of one or more images. Using Outlook or your normal mail program, type your text and then choose Insert File (or similar menu item) and navigate to choose the image you wish to use.

  3. An HTML email (or “pretty” email) is basically a web page that is inserted into an email. This method allows you to include images, links, and text in an attractive layout. Production of an HTML email is a complex undertaking.


If you decide to create an HTML email:

  1. Contact the UIS Office of Web Services [] and request a Newsletter website for your department. This website will be separate from your regular department Contribute website.

  2. Choose a template from our sample newsletters.

  3. Read our Before You Begin document (pdf) for things you should consider before creating an HTML email.

  4. See our links at left for info about images and colors.

  5. Read our Step-by-step procedures (pdf).

  6. Learn how to send an HTML email.