Faculty Research–Jorge Villegas

Professional Journal Articles

Understanding the Effects of Tourists’ Individual Characteristics in Hurricane Evacuation Choices
Journal of Destination Management and Marketing, 2013

Cognitive and Affective Responses of Florida U.S. Tourists After Exposure to Hurricane Warning Messages
Natural Hazards, 2013

Impact and Costs of Online Advertising to Reach and Recruit Latino Smokers to an Internet Cessation Program
Journal of Medical Internet Research, 2012

Selling Health to the Distracted: Consumer Responses to Source Credibility and Ad Appeal Type in a Direct-to-Consumer Advertisement
Health Marketing Quarterly, 2012

Risk Perception and Evacuation Decisions of Florida Tourists Under Hurricane Threats: A Stated Preference Analysis
Natural Hazards, 2011

Marketing’s Influence as an Antecedent of Differences of Sales-Marketing Thought Worlds in Mexican Companies
International Business Research, Teaching and Practice, 2011

The Effects of Message Framing, Involvement, and Nicotine Dependence on Anti-Smoking Public Service Announcements
Health Marketing Quarterly, 2011

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