IN HER OWN WORDS
“Interning with Downtown Springfield, Inc. has opened my eyes to learning experiences that being in a traditional classroom cannot match, and I definitely am thankful for my experience. I believe that anyone can benefit from being an intern.”
The internship experience that I had with Downtown Springfield, Inc. will have a lasting impression on my life and on my future learning experiences. I’m a Business Administration major with a concentration in Marketing and a minor in Management, and I could not have asked to be a part of an organization where my two interests are combined better – even though it was only for a short time.
I initially chose to intern at Downtown Springfield, Inc. because I heard past interns say how much they learned about the marketing side of business. Since I have a concentration in Marketing I thought that this was clearly the right place for me. Additionally, I knew the internship had potential because Downtown Springfield, Inc. does event marketing for the downtown area. I thought that this was the time and place to see if I was interested in the event side of marketing instead of a future marketing for a huge corporation.
Initially, I thought that my role would totally consist of marketing activities. However, almost immediately I was thrown into the management aspect of the internship. I took over setting up and confirming entertainers for our Blues and BBQ event and managing the schedule for the Kid Zone at the event. Marketing activities were an important part of the internship though, such as work contacting businesses in the downtown area to provide our promotional materials to display in their buildings to highlight downtown events. Downtown events would draw more attention to their own businesses too – it’s like double marketing.
Community involvement was also an important component of my internship. For example, I worked the token program table at the Farmers Market every Wednesday. There, I was able to interact with a variety of personalities from different walks of life. Reaching out into the community taught me how to improve my communication skills. I had the opportunity to speak on the radio about the Farmers Market token program, and I also took the stage at the Taste of Downtown event to thank all of our sponsors.
Overall, this AST experience definitely allowed me to get out of my shell and to apply what I learned in school to more real-life situations. Everything that I learned in the classroom makes more sense now. Additionally, I learned an important aspect that people often overlook: The importance of getting along with coworkers/bosses. I thoroughly enjoyed the people I worked with, and that made my entire internship experience more positive. Interning with Downtown Springfield, Inc. has opened my eyes to learning experiences that being in a traditional classroom cannot match, and I definitely am thankful for my experience. I believe that anyone can benefit from being an intern.