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Public radio WUIS going green during fall membership campaign

October 10, 2007

Contact: Lisa Stott, 217/206-6403, LClem1@uis.edu

Goal is to hear from 1,200 listeners before October 19
at 9 a.m.

SPRINGFIELD – Listeners who pledge to WUIS 91.9, the local affiliate of National Public Radio at the University of Illinois at Springfield, during its fall membership campaign will have a chance to pick out the traditional public broadcasting mug or hat.

Or they can elect to have a tree, or three trees, planted in their honor. The number for listeners to call during the drive is 206-9847.

"It's an opportunity for WUIS supporters to do something good for the station and for our local environment," explained Lisa Stott, development director.

In an effort to increase the number of trees planted, the Loken Family of Springfield --  including Mary; her son, Alan; his wife, Susan; and their two sons -- is offering to match every tree donated through WUIS pledges during the station's "Power Hour" from 7 to 8 a.m. tomorrow, Thursday, October 11. The match is being provided through the Loken Family Fund at the Sangamon County Community Foundation.

WUIS' fall membership goal is to hear from 1,200 listeners before the end of the on-air campaign on October 19 at 9 a.m. Because of state budget cuts, the station's funding from the Illinois Arts Council was reduced by $15,000 this fiscal year. "That amount pays for one year of Car Talk or nearly two months of our weekday news programs," explained Bill Wheelhouse, WUIS general manager. "Our listeners continue to be a growing, very important source of funding for our services and we appreciate their support," he added. 

WUIS is planting trees in two area locations -- at the Nature Conservancy's Emiquon Preserve near Havana and at Lincoln Memorial Garden in Springfield.  At Emiquon, WUIS is partnering with Green Mountain Energy to plant trees during upland timber stand improvements over the fall and winter. Species will include chinquapin oak, white oak, red oak, bitternut hickory, black walnut, black oak, pignut hickory, shagbark hickory, and tulip poplar. At Lincoln Memorial Garden, plantings will restore trees lost over the winter and will include red buds and dogwoods.

"This donation will help us remove exotic and invasive species and replace them with native trees," said Jason Beverlin, deputy director of the Nature Conservancy's Illinois River Program. "In the worst cases, we'll need to plant up to 435 seedlings per acre."

As part of the WUIS effort, Frank Moscardelli of Pleasant Nursery is donating three trees to Lincoln Memorial Garden. These trees will sit in the studios until the pledge drive is over to help remind volunteers of everything they are accomplishing for the station and the community.

Stott added that WUIS will also significantly cut back on its consumer waste during the pledge drive by offering volunteers coffee and water in reusable mugs and glasses instead of plastic and styrofoam. "UIS is a leader in recycling and green thinking, but we could always be better and we saw changes to our pledge drives as an easy way to be gentler to the environment," Stott said.

WUIS-WIPA is a listener-supported public radio service of the Center for State Policy and Leadership at the University of Illinois at Springfield. WUIS' mission is to satisfy a curious, societally engaged audience through programming and community outreach. For more information or for the program schedule, visit www.wuis.org.

 

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The University of Illinois at Springfield, one of three U of I campuses, is a small, public liberal arts university that offers 42 degree programs: 21 bachelorís, 20 masterís, and the Doctorate of Public Administration. UIS has a special mission in public affairs and service and is known for extraordinary internships, a wireless campus, extensive online offerings, and a commitment to teaching.

UIS: Creating a Brilliant Future

 


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